Despite the rise of virtual celebrations, the tradition of sending Rakhi threads by mail remains strong in India. Over 3 lakh Rakhis have been dispatched from Ahmedabad post offices to brothers across India and abroad, ensuring timely delivery for the Raksha Bandhan festival, according to Postmaster General Krishna Kumar Yadav.
In a testament to the enduring tradition of Raksha Bandhan, more than 3 lakh Rakhis have been booked through various post offices in the Ahmedabad region. These Rakhis are being sent not only within India but also to numerous countries, including the USA, UK, Australia, and Canada, showcasing the festival’s global reach.
Postmaster General Krishna Kumar Yadav announced that special arrangements have been made to ensure the Rakhis are delivered on Sunday, a day before the Raksha Bandhan festival. The initiative ensures that brothers, both in India and abroad, receive their Rakhis on time, with over 1.5 lakh threads sent internationally through speed post and registered post services.
“Special arrangements have been made for the booking, sorting, and speedy delivery of Rakhi mails to ensure that no brother’s wrist is left untouched this Raksha Bandhan,” said Postmaster General Krishna Kumar Yadav.
Raksha Bandhan is a popular Hindu festival where sisters tie a Rakhi, a sacred thread, on their brothers’ wrists, symbolizing love and protection. With the advent of digitalization, virtual Rakhis have become common, but many still prefer the traditional method of sending physical threads, especially for those living far away.
The initiative by the Department of Posts reflects the importance of maintaining cultural traditions even in modern times. It has also reinforced the role of the postal service in connecting people across distances, ensuring that the essence of Raksha Bandhan is preserved regardless of geographical boundaries.
While the initiative is widely appreciated, some argue that the reliance on physical mail is outdated in an era dominated by digital communication. However, the sentimental value attached to receiving a Rakhi by post continues to resonate strongly with many.
“Rakhis are also being sent by sisters living abroad to their brothers in India, ensuring that the bond of love is celebrated despite the distance,” added Shri Krishna Kumar Yadav.
As Raksha Bandhan approaches, the Department of Posts is playing a crucial role in keeping the tradition alive, proving that some cultural practices are timeless. With the dedicated efforts of postal workers, the sacred threads of Rakhi will reach brothers across the globe, preserving the cherished festival for another year.